Goines On: Not a rave review

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Almost every week, Goines had been buying a carton of Envy apples at Costco so he and Mrs. Goines could enjoy slices of a deliciously flavorful apple for dessert following their usual dinner of peanut butter on toasted bread.
    But Costco had no Envy’s on their most recent shopping trip, and so, of the three sorts on display, he selected a carton of Rave’s, an apple he’d not heard of. He was setting the carton in his cart when a woman startled him by asking how Rave’s were, and it twisted open and one of the apples tumbled out. He told her he hadn’t tried them, but—